After a long time living the good life in Berlin, Ben & Anna made the decision to leave the urban jungle behind them. They decided to move back to the countryside of my Hessian homeland, in spite of Berlin’s many advantages.
As a strictly vegan couple they have always paid close attention to what they consumed. Their purchasing habits have always predominantly consisted of products from sustainable and / or organic sources. In the realm of cosmetic products, they have always trusted in the power of nature as well.
They had long been searching for a suitable deodorant for themselves. It needed to be vegan and not tested on animals. They also wanted a deodorant without aluminum and it was impossible for them to find anything that fit the bill. So they decided to develop their own deodorant which is based solely on all natural ingredients and is free of parabens. It’s a deodorant which can be used by men and women alike. After several attempts, and a lot of time and tinkering they were ready to launch the new deodorant, which they are very proud of.